
The Business Of Garden Design
The online course to to master the art of running a garden design business.
Introducing
The Business of Garden Design.
Say goodbye to doubt and learn from a multi-Award-Winning designer how to build Your dream business.
What you get:
- 8 Comprehensive modules: Covering everything from starting your business to scaling it successfully
- 40 Expert-led lessons: Packed with actionable insights and strategies tailored for garden designers
- 70+ Downloadable resources: Ready-to-use templates, guides, and checklists to streamline your process
- 40+ Mentoring Videos: Learn directly from 25 years of experience with practical advice you can trust
- Proven Expertise: Build your confidence with decades of hands-on success in the garden design industry
What you learn:
- How to launch your design business: Set yourself up for success with a strong foundation
How to manage your business like a pro: Stay organised, efficient, and profitable - How to handle your clients: Learn how to communicate effectively, set boundaries, and manage difficult situations with confidence
- How to scale and grow: Attract better clients, expand your portfolio, and increase revenue
- How to build confidence: Gain the skills and mindset to present yourself as a professional and stand out
- How to price your work for profit: Learn to charge what you’re worth and maximise your earnings
- How to market yourself effectively: Use branding and marketing strategies to attract your ideal clients
Why It’s worth the investment:
- Pays for itself quickly: Just one new client or project can easily cover the cost of the course
Time focused lessons: Learn through short, focused videos that fit your schedule- Get your first clients faster: Proven methods to land your first commissions without the guesswork
- Attract higher-value clients: Learn how to position yourself for premium projects
- Increase your income: Discover how to confidently charge what you’re worth and maximise profit
- Accelerate your success: Save years of trial and error by learning from someone who’s been there
Why this course is perfect for you:
- Not just theory: I’ve have been in your shoes and faced the same struggles
- Designed by a designer: I share the same strategies that I’ve used myself to build a thriving garden design business.
- You already know me: If you’ve followed me on Instagram, you know I’m approachable, down-to-earth, and passionate about helping others.
- Flexible learning: Designed to fit into your schedule
- Friendly and clear: I explain things simply, with actionable advice that’s easy to follow
Here's what you'll learn
Lets take a look at the course.
Module 1
Getting Started
• How to start a design business
• Discovering your niche: (What type of designer are you?)
• Choosing your business name: (A crucial decision)
• The legal and the practical: (Just the bits you need to know)
Module 2
Getting your house in order
• Marketing and branding for garden designers
• Creating a convincing portfolio.
• How to establish an online presence
• Bonus content: (A look at my website)
• How to be the brand
Module 3
Your first design commissions.
• Time to get to work
• Where to start? (How to get those first commissions)
• First contact: (Meeting your clients)
• How to prepare tender.
• Closing the deal: (The difference between job and no job).
Module 4
Introduction to pricing
• Know your worth.
• Pricing models- hourly Rates.
• Pricing models- stage payments.
• Pricing models- fixed price model
• Managing your payments, (and protecting your finances).
• Understanding design contracts.
Module 5
Concept to completion. (moving to site)
• Bringing your drawings to life
• How to present your work, (and excite your clients)
• Working with contractors
• Starting right: (How to start on site)
• How to run a site meeting: (The art of being in control)
• Project management, a short guide
• Conflict resolution: (How to deal with issues like a professional)
Module 6
Growing your business
• Introduction to growing your business
• How, why and when to grow your business.
• The Value of Referrals. (The most effective form of advertising)
• Growing your Portfolio
• An introduction to networking.
• The Value of Show gardens.
Module 7
How to Improve. (at everything)
• How to learn from experience
• How to push your boundaries
• Working with others. (to grow your business)
• Dealing with Impostor Syndrome
Module 8
Course completion.
• Course Summary. (A detailed look at what we learnt)
• Additional Resources
• A final word of Encouragement

Meet your mentor.
Hi I’m Andrew,
For those of you who don’t already know me, I am a garden designer with 25 years’ experience of running a multi-award-winning design practice. My studio is based in a beautiful 400-year-old country estate, Beaulieu House and Gardens, in the northeast coast of Ireland. Helping other designers like you to get the best start in their career gives me huge pleasure. My goal is to share what I have learnt along the way to help you have the career you always dreamt of. Running a design business can certainly be exciting but it’s also a lot of work and at times can be stressful. Having the right advice is crucial for success. I can remember how difficult it was to get my business to take off, I always longed for someone with experience to offer me advise but the design community was very closed in this regard.
My goal is to change this.